2 June 2011

Are you Blogging Effectively?

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Perhaps “blogging” isn’t such a graceful word.  For me, personally, it sounds like a worded drudgery the way cereals can be soggy, skies can be foggy, and the way minds can be groggy.  But for now, it’s too late to rename this shortened word for web-logging.  Widespread blogging is nevertheless one of the most engaging Internet developments of the past few years.  As a medium it gives rise to many new and worthy voices and plays a new and vital force in shaping opinions, political realities, trends, and even our language.

I believe that a blog is simply a tool to use for someone who’s got something to say.  Let me be clear in saying that a blog is a poor choice for someone who needs a megaphone to scream out to cyberspace in order to elicit a meaningful response from Internet users. If you want attention and want it now and expect blogging to bring it to you, then this will surely be a disappointment.  However, if you like to write and engage others on subjects of which you have some command or experience, then it’s a wonderful application with which you can interact with people who share similar interests as you.  The hype is well founded.

Anyway, here’s a list of blogging tips…       

1.) Be topical.
Cohesiveness in message is not optional.  Readers may or may not be interested in your topic, but if your message is haphazard that few will bother remembering to return to your blog because it essentially would offer nothing to remember.  This doesn’t mean blogs can’t jump from subject to subject.  For instance, a blog with a humorous focus has all the leeway in the world for subject matter, but it would be foolish for such a blog to turn the humor on and off.  In such an example, the aspect of humor would be content’s glue, the strength of the blog.  The beauty of staying on point and on topic is that eventually, due to the nature of the Internet, you will find those interested solely in your topic.  (as opposed to online diaries.  There are millions of them on the internet, few have any readers.  Email me with examples if I’m wrong and I’ll be able to show you why you’re showing me a blog and not a diary.)

2.) Refresh your content
Create a schedule and stick to it. Realizing that blogging requires time and effort, don't create unrealistic expectations and be unable to deliver. An occasional lapse or holiday is generally understood but readers returning to find stale, out-dated content are going to find another blog with similar content. New blogs and RSS feeds are popping up on a daily basis. If you have worked hard to develop an audience and a community you don't want to lose them due to lack of communication.

And remember, what’s old is not new and, for blogs, thusly not interesting.  2006 isn’t the time to rail against Enron or Vanilla Ice.  Insight doesn’t matter much to yesterday’s news. 

3.) Clear Language Counts.
Blessed is the blog with a clear line of logic.  Write without inside jokes, clique-y catchphrases or ambiguous logic.  First time readers need to be close to your message.  They are more likely to return to blogs that strike them positively.  If the first read is confusing there will not be a second read.

4.) Feed the Spiders.
Search engines take notice of active blogs and blog search engines are especially sensitive to activity.  If nothing else, search engines are smarter today than they were yesterday and are only getting smarter.  In constantly improving they are seeking to aggregate quality; quality blogs are updated several times a week, if not daily, as opposed to once or twice a month.  I don’t mean to scare you but a big spider is watching, so dance for them.      

5.) RSS.
Think of RSS like a magic to blogging world, because that’s the effect it’s had.   RSS feeds are a way to exponentially sound your voice to the interested.  These feeds are a great means to increase the distribution and readership of your original content. 

6.) Spell check.
Hey man, use the spell-check.  I do – if I didn’t you probably wouldn’t have made it to #6.  It only takes a minute and can save you from looking like a hack.  

Your weblog audiences will be small at first.  And, frankly, that’s the way it should be.  Who are you to think that half the internet will flock to you after three or four posts of your blog, anyway? 

If you tough it out while maintaining quality, readership will materialize.  You will link to good, relevant blogs and, in turn, they will to you.  While your voice may be unique, your niche likely isn’t and if your content is emitted smartly to the Internet those relevant readers will respond through readership and interaction.  That I guarantee.

1 June 2011

5 Tips for Buying a Laptop

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5 Tips for Buying a Laptop

Buying a laptop is a major investment decision. As such it is not one that you should make lightly. Below are 5 tips that will help prepare you for making the best and most well informed decision when buying a laptop.



Tip #1 Size Matters

Buying a laptop is a matter that requires some thought. Consider the size and weight of the laptop. How often will you be carrying your laptop? Your answer will help determine which size and weight will best suit your needs. If you will be carrying your laptop frequently, a lighter model will be preferable.

The keyboard is another area to consider when buying a laptop. Why is the size of the keyboard important? A larger laptop will have a slightly larger keyboard area. But keep in mind that if you worry about your fingers or wrists taking on too much stress from typing on a keyboard that is too small, you may want this to be a main factor in your purchasing decision,



Tip #2 Choose Your Mouse

A laptop it will come with a built in touch pad, an alternative to the mouse, whereby the pad is controlled by the user’s finger movement. For some people, this type of pad is uncomfortable and not easy to work with. Before purchasing a laptop, determine what mouse options are available. Test each one and determine which one best meets your needs.



Tip #3 Wireless Options

Today, when many people think laptop, they think “wireless”. No doubt people want to make sure that their laptop computer will be able to access the Internet with a wireless connection. Many try to account for this by ensuring that their laptop has potential upgrade options, such as room for an expandable PC card or a USB port. However, since so many laptop users are looking for wireless connections, many of today’s laptops come pre-wired for wireless Internet. All you need to do is activate your wireless Internet service, and your laptop will take it from there. So depending on your needs, choose your laptop whether it is capable of expanding or if it is already configured for wireless Internet.



Tip #4 Check for Ports

Peripheral equipment will be connected to your laptop through USB ports. You will make your life much less complicated by ensuring that your laptop has adequate ports. Connecting equipment such as printers, scanners, and digital cameras will be much simpler if you have the ports readily available. If you are not sure, thoroughly read the specs for any laptop that you are considering purchasing.



Tip #5 Check Your Budget First

Finally, when buying a laptop, beware that you do not overspend. First create your budget and stick to it. When you think that you have found the laptop that you want, do not rush into it. Wait a day and check over your budget, requirements, and see if you are still as excited about the laptop in the morning, as you were when the sales clerk was showing off its specs. If you still feel that it is the laptop that you want to purchase, then go for it.

30 May 2011

10 Realistic Blogging Goals for the New Year

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It’s that time of the year again when we ramp up to the New Year and start envisioning what changes we can make in our lives. Since I would imagine that your blog is an important part of your life, I’m sure many of you are looking for ways to add value to your blog. You want to make some positive enhancements to your blog as the New Year comes ringing in.

As a fellow blogger, I too am always looking for ways to improve my blog site and my blogging, for that matter. But I want to set some realistic goals that can be met. Not attaining unrealistic goals can be disheartening. For example, at my present place of employment, we had a VP of Sales who, every month, would project an unrealistic pie-in-the-sky revenue number. It was so unrealistic that the monthly revenue number was never met and eventually his words fell on deaf ears. He wasn’t taken seriously and the sales reps became disenchanted because they could never reach the goals that the VP was spouting.
So, this year, try to set some goals that are attainable. Don’t go into the New Year with the goal of hitting a Page Rank of 6 if that is unrealistic. Don’t strive for a subscriber number of 10,000 if it’s clearly not attainable. Take baby steps and try to take positive steps and maybe you’ll build some momentum in the coming year.

Internet Marketing Myths

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Every day thousands of people go online to make money but most of them fail miserably because they either truly believe one of the 6 Internet Marketing Myths or or all of them. You can read them below and discover the grain of salt in all of them. 

Myth #1: Internet Marketing is EASY 

This is probably the biggest myth of all, and let me tell you Internet marketing is hard, takes time, effort not mention money and anyone who suggests otherwise is trying to sell you a bunch of horse hockey. Granted that it's comparatively easier to brick and mortar in that there's no inventory to carry, no shipping of goods no sales staff and virtually no overhead, but a lot of work is still involved. 

Myth #2: ANYONE Can Make Money Online 

Folks, this is simply not true. Unless someone gets off their lazy boy recliner and download/read everything they can about internet marketing, and put an action plan in motion, they will never make a dime on the internet. DO NOTHING, MAKE NOTHING. 

Myth #3: You Can "GET RICH QUICK" On the Net! 

This is the trap that a lot of newbie internet marketers falls into including myself when I first started, why? because scammers make it sounds so easy and let me tell you, chasing "get rich quick scheme" is a WASTE OF TIME!, money and energy. It just won't happen overnight, instead do some research and find out what people really want and need then give it to them especially a sense of reality. 

Myth #4: It's FREE to Do Business Online 

This is one of my favorite myths because I believed it during my first year of internet marketing and it just wasn't true then, it isn't true today. Compared to opening your first coffee shop or gift shop in downtown Los Angeles, internet business start-up cost and maintenance cost is pretty low. Once you have your domain set up, you only pay for internet connection, advertising and ongoing educations, that's it. You can't expect to make money selling free stuff and ask others to do the same. Folks! it takes money to 
make money. 

Myth #5: It's TOO LATE to Start an Internet Business 

Most internet marketers would love to hear people say "It's too late now, too many competitions, I should just pack my bags and go home, the internet is too complicated, etc...". You know why? the less people they have to compete with the better which in turn will make them more money. 

The fact is, it's never ever too late to start anything and that includes internet business. I firmly believe that the internet is not going anywhere and you should too. Every year the stats will show you the number of people shopping 
online are increasing, their spending dollars are growing and the number of people going online is increasing also. 

Myth #6: The BIG Money Talk is JUST HYPE 

As I've told you before, "it takes money to make money?" Well it's true, although you will be hard pressed to find experienced internet marketers to tell how much they spend on promoting and advertising. Sometimes, you have to dig a little deeper to find the truth in every hype you read. It's a fact that the people that makes alot of money online also spends alot of money on advertising, tools, resources and know how to get the job done. 

If you are willing to take the necessary action to make 'big money' happen for you - it will. It takes time. You can criticize, be skeptical and sure that 'big money' can't happen for you - and it won't. Sit down and write a financial and a sound business plan. Local Chamber of Commerce can give all the info you need to get started. 

If you believe that you will succeed you're right, if you believe that it won't work, you're right also. 

To summarize, you have heard people's story how they're making a fortune on the internet and how easy it is but the reality is some stories are NOT out of this world or unrealistic but it just doesn't happen overnight. You just 
have to apply a bit of common sense into it, find what you love to do, have a game plan, stay focus and you my friend might find the right opportunity to make all your dreams come true.